The Backpack Dilemma!

Are you currently dealing with the kid’s backpack purchasing dilemma?

Does your list of backpack features differ from the other list you have been provided?

Child’s very short list of “wants”for their new backpack

Grown-up’s much longer list of “needs” for the new backpack

  • Cool/cute design/print


  • Just like their friends bags


  • Good value for money
  • Spacious and fit for purpose to carry everything needed each day
  • Durable and built to last
  • An ergonomic design for comfort and to prevent pain/damage to their back, neck, or shoulders


We call this the kids backpack purchasing dilemma!

At Alimasy we understand parents and caregivers are busy and purchasing a kid’s backpack for school or kindergarten doesn’t need to be either time consuming, complicated or involve compromises - you truly can have your cake and eat it!

We have ripped up the rule book about the “kids backpack purchasing dilemma” and make absolutely no apologies for only selling super cool and cute kids backpacks specifically designed for the needs of Aussie kids which grown-ups can really trust to deliver in terms of design and quality.

In simple terms, Alimasy exists so you can focus on the more important things.